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Here you’ll find helpful insights, useful information and some other random stuff shared by our team. Make yourself at home.

Should You Outsource Your Marketing?

Should You Outsource Your Marketing?

One of the best ways to have a successful startup is not to do all of it on your own. It may seem obvious, but in order for a business to succeed they need to attract customers. We have unfortunately seen companies put all their energy into creating amazing, much needed products and solutions that never make it because the message didn’t make it to the market. Why not? There was not a clear focus on marketing. So how do you not make this same mistake?

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Father Knows Best

Father Knows Best

Has your father ever given you advice that has stuck with you? Maybe it seemed cliche at the time but you kept it in the back of your head over the years?

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Back to Business

Back to Business

Cities and states are slowly relaxing their stay at home orders and allowing businesses to reopen. Many businesses owners are eager to reopen, but have many questions as they navigate this uncharted territory. How they best protect their employees, their customers and their business. Here are some tips to help you navigate the path ahead.

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Going Dark

Going Dark

Most people know that when you follow a company on social media that you may see ads from that company. Do you ever wonder how you are getting ads from companies that you don’t follow?

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Summer Lovin’ for Startups

Summer Lovin’ for Startups

It is hard to believe it is almost Memorial Day, the unofficial start to summer. But, unlike past summers, over half of the United States is still under stay at home orders due to COVID-19. So what does that mean for your marketing approach over the next few months?

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Graduation

Graduation

Virtual high school and college graduations are happening this year in lieu of walking across the stage for the class of 2020. As parents watch their kids, whether they are 18 or 28 they are still their babies, and always will be. There are some parallels with startups.

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Mom Rules

Mom Rules

Like most Moms, mine is excellent at giving advice. It’s often more than just practical advice, but actually pretty great business advice.

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COVID-19 | Communication

COVID-19 | Communication

You may feel like you have received an email in the past few weeks from every company you have ever given your email to, sharing how they are handling COVID-19.

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COVID-19 | It’s OK

COVID-19 | It’s OK

One thing that I’ve noticed is the impressive personal productivity that everyone is talking and posting about.

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